The Rise of Traditional Hanfu Fashion: Original Design, Ethical Consumption, and the Role of Middle School Students in Promoting Authentic Qiyao Styles In today's globalized world, traditional cultural practices are experiencing a renaissance, and one such practice that is gaining significant attention is the wearing of Hanfu, the traditional Chinese clothing. Among the various styles of Hanfu, the Qiyao style, which features a waist-grazing length, is particularly popular among the younger generation, including middle school students. This article explores the phenomenon of authentic and original Hanfu fashion, focusing on the role of students in promoting Qiyao styles and the importance of ethical consumption in this context. The rise of Hanfu fashion can be attributed to several factors. The revival of traditional culture, influenced by globalization and the growth of cross-cultural exchange, has led to a renewed interest in traditional practices. Additionally, the younger generation's emphasis on individuality and uniqueness has resulted in a growing appetite for alternative fashion styles that offer a sense of cultural identity. In this context, Hanfu offers an excellent medium for expressing personal style while also connecting to traditional cultural roots. Among the various Hanfu styles, Qiyao style stands out due to its classic elegance and adaptability to modern lifestyles. This style, which features a garment that reaches the waist, often paired with a belt or sash, embodies the essence of traditional Chinese aesthetics. The simplicity and elegance of Qiyao style make it appealing to middle school students, who are looking for a balance between traditional values and modern lifestyles. However, the rise of Hanfu fashion has also attracted commercial interests and resulted in the emergence of various commercial products that claim to be authentic Hanfu. In this context, it becomes crucial to promote genuine and original Hanfu designs that uphold the essence of traditional craftsmanship and culture. Middle school students play a pivotal role in promoting authentic Qiyao styles by advocating for genuine designs and supporting ethical consumption practices. Firstly, middle school students are active participants in online communities and social media platforms where they share their passion for Hanfu fashion. By sharing their experiences with authentic Qiyao styles, they provide valuable feedback and suggestions for improvement. They also engage in discussions about genuine designs versus commercial products, thereby influencing other enthusiasts to make informed choices about their purchases. Secondly, middle school students demonstrate their commitment to ethical consumption by supporting small-scale craft businesses that specialize in authentic Hanfu designs. By purchasing from these businesses, they encourage the production of genuine designs that uphold traditional craftsmanship and culture. They also support sustainable production practices that prioritize environmental sustainability and ethical labor conditions. Moreover, middle school students are actively involved in educating their peers about the importance of preserving traditional culture and supporting genuine designs. They organize events and workshops to share their knowledge about Hanfu fashion and its significance in preserving traditional culture. They also engage in discussions about the importance of ethical consumption practices and encourage their peers to make responsible choices about their purchases. In conclusion, the rise of Hanfu fashion represents a significant cultural phenomenon that connects individuals to their cultural roots while also expressing personal style. The role of middle school students in promoting authentic Qiyao styles is crucial in ensuring that Hanfu fashion remains true to its cultural essence. By advocating for genuine designs, supporting ethical consumption practices, and educating their peers about the importance of preserving traditional culture, they are playing a pivotal role in promoting Hanfu fashion's growth and sustainability.